Beej (![[info]](http://l-stat.livejournal.com/img/userinfo.gif){kind=small} heyitsbeej) wrote,@ 2009-05-23 00:13:00 |
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They wrote me back...
Got a response to the gripe I sent to National Geographic. The email stated:
"Please understand that testing different rates is a common marketing practice. The offer you mention is targeting new subscribers. The offer enables potential customers to review the magazines at that low rate to decide if they would like to continue with a subscription. Because we value your business, we will be happy to extend your current subscription with that offer, if you like. You may visit our website and renew your subscription from there. Or, if you prefer, you may return this e-mail with your full name, complete mailing address (including city, state, and zip code), and account number. Please include your order and billing instructions. We apologize for any confusion and look forward to hearing from you!."
Now see, I wouldn't mind paying 20 bucks for a subscription. It's a great magazine and Kevin really enjoys it. But to allow people to believe a renewal is 20 bucks when they can do it for 15....that's sneaky. "Common" perhaps, but sneaky. Grrr. I'd already signed Kevin up at the $15 price before I got the response, so the offer is pretty much moot.
One thing I do appreciate is that the response I received appears to be original/specific and not a generic "blah blah" response like we get so often these days. Thank you, NG, for responding to my complaint in a more personal way. I'll continue TheBoy's subscription for years to come, but I'm not takin' the price on the renewal slip as the final price anymore. Dammit.
Got a response to the gripe I sent to National Geographic. The email stated:
"Please understand that testing different rates is a common marketing practice. The offer you mention is targeting new subscribers. The offer enables potential customers to review the magazines at that low rate to decide if they would like to continue with a subscription. Because we value your business, we will be happy to extend your current subscription with that offer, if you like. You may visit our website and renew your subscription from there. Or, if you prefer, you may return this e-mail with your full name, complete mailing address (including city, state, and zip code), and account number. Please include your order and billing instructions. We apologize for any confusion and look forward to hearing from you!."
Now see, I wouldn't mind paying 20 bucks for a subscription. It's a great magazine and Kevin really enjoys it. But to allow people to believe a renewal is 20 bucks when they can do it for 15....that's sneaky. "Common" perhaps, but sneaky. Grrr. I'd already signed Kevin up at the $15 price before I got the response, so the offer is pretty much moot.
One thing I do appreciate is that the response I received appears to be original/specific and not a generic "blah blah" response like we get so often these days. Thank you, NG, for responding to my complaint in a more personal way. I'll continue TheBoy's subscription for years to come, but I'm not takin' the price on the renewal slip as the final price anymore. Dammit.
